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Real estate · subdivisions · FR/AR

Every plot, its status, its enquiry — in French and Arabic.

A developer selling plots has to show the plan, the state of each parcel, and allow a precise enquiry — in the customer's language.

ImmoMax — Every plot, its status, its enquiry — in French and Arabic.
ContextReal estate · subdivisions · FR/AR
ServicesCustom platform · Interactive maps · Website · UI/UX
Designed and developedDesigned and developed by WeBrandUp
Context

One master plan, two languages

Plot buyers in Morocco browse in French and in Arabic. A word-for-word Arabic version is not enough: reading, layout and navigation must flip entirely.

The challenge

Make a subdivision plan legible on a phone, and keep that legibility once the interface flips to Arabic, right to left.

Designed and developed

The plan becomes an interface.

Premium presentation

The project is presented as a high-end property, not a classified ad.

Subdivision map

The plan becomes interactive: each plot is a clickable zone with its status.

Per-plot page

Surface, position within the plan, and an enquiry targeted at that exact plot.

FR / AR bilingual

A full Arabic RTL interface: navigation, plan and forms all mirrored, not just the text.

Customer journey

From project to chosen plot.

  1. 01They discover the projectThe subdivision presented as a whole.
  2. 02They open the planThe map shows the real structure of the land.
  3. 03They pick a plotEach parcel carries its status and page.
  4. 04They enquireThe enquiry names the plot, in their language.
Interfaces

Production interfaces.

ImmoMax — The project page establishes the subdivision as an address, with its show villa and surroundings.
ProjectThe project page establishes the subdivision as an address, with its show villa and surroundings.
ImmoMax — The subdivision map makes the plan navigable: plots are selected directly.
MapThe subdivision map makes the plan navigable: plots are selected directly.
ImmoMax — A plot page brings together its position in the plan and the enquiry action, without leaving context.
Plot detailA plot page brings together its position in the plan and the enquiry action, without leaving context.
ImmoMax — A dashboard mockup designed in-house by WeBrandUp to illustrate a possible way of managing plots. It is not a production interface and none of the data shown is real.
Concept mockup — internalA dashboard mockup designed in-house by WeBrandUp to illustrate a possible way of managing plots. It is not a production interface and none of the data shown is real.Internal concept — demonstration dashboard, no real client data.
What it changes

The subdivision plan stops being a PDF sent by message: it becomes the sales interface, in both languages of the market.

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